Will Your Body of Work Benefit From Licensing or Certification with Pamela Slim
You’ve built a successful consulting practice using methods, tools and frameworks you’ve developed and road-tested with clients—is it time to ratchet up your impact and revenue? Award-winning author, speaker and certification expert Pamela Slim walks through the practical and strategic considerations of scaling your IP.
Pam shares her from-the-front wisdom:
The benefits of deliberately codifying your intellectual property: your approach, methods, tools and frameworks.
Why B2B programs are often an easier sell (and far more lucrative) than B2C programs.
How to tell if your business is a good candidate for developing licensing or certification programs.
One wildly successful real-life example of practitioner certification.
The value of building your marketing engine (spoiler alert: it doesn’t have to be big to be mighty).
Pamela Slim is an award-winning author, speaker and agency owner who has spent three decades helping business owners scale their businesses and IP.
Pam’s agency specializes in the design and development of certification and licensing programs. She is the author of Escape from Cubicle Nation (Penguin Portfolio, 2009), Body of Work (Penguin Portfolio, 2014) and The Widest Net (McGraw Hill, November, 2021, winner of Best Sales and Marketing Book of 2021 from Porchlight Books).
Pam and her husband Darryl co-founded the K’é Community Lab in Mesa, Arizona, where they host scores of BIPOC entrepreneurs and contribute to the local social, health and economic development of their community.
RESOURCES FOR SOLOISTS
The Soloist Women Mastermind (Apply January 2024) A structured eight-month mastermind with a small group of hand-picked women soloists grappling with—and solving—the same challenges.
10 Ways To Grow Revenue As A Soloist (Without Working More Hours): most of us have been conditioned to work more when we want to grow revenue—but what if we just worked differently?
The Soloist Women community: a place to connect with like-minded women (and join a channel dedicated to your revenue level).
The Authority Code: How to Position, Monetize and Sell Your Expertise: equal parts bible, blueprint and bushido. How to think like, become—and remain—an authority.