When You’re THE Best In Your Niche
- August 26, 2020
- Category: NichingPositioning
When you’re THE best in your niche (and your audience knows it), some cool things start to happen…
You get referrals from clients, prospects and audience members.
When your ideal client/buyer profile comes to you, they rarely consider other choices.
You may find yourself turning down more invitations than you accept—to write, to speak, to appear, to collaborate.
The invites you do accept are meaningful and leverage your time in significant ways.
You can charge more than the non-best.
You decide with whom and how to spend your time, including taking time to refresh and renew (being the best does not mean being on a hamster wheel).
So shall we agree that getting exquisitely clear on your perfect niche is an exercise worth doing?
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