Obviously Awesome With April Dunford

When I started reading April Dunford’s book, I couldn’t wait till we had her on the show. In Obviously Awesome, she simply yet powerfully explains the importance of positioning and how to do it.

She’s no less fabulous on the show—she not only clarified what positioning is and why it’s important, but she also shared her own journey to her current positioning and niche (hint: it’s wildly successful).

Join Jonathan and me here as she also shares some of her client stories, describes how to know when your positioning isn’t working and how to approach it when you’re a solo.