The Mid-Year Assessment

You’re half-way through the year—are you on track to finish the year with the results you’d planned?

Giving yourself a mid-year assessment is pretty much always worthwhile as a pause to not only see, but feel how you’re doing.

Jonathan and I dive into conducting your mid-year review:

Why it’s about more than just your revenue/profit lines (even though they are pretty darned important).

Another way to look at your revenue growth or lack thereof (hint: it involves what you enjoy doing most).

How to decide how well (or not) your strategic and tactical moves are working.

A host of tactics to grow your top line revenue and have more fun doing it.

Stepping back and looking not just at your business but how well it’s integrating with the rest of your life and vice versa.

Quotables

“There are only two numbers I track on a regular basis. One is newsletter subscribers—and related to that, the open rate.”—JS

“My satisfaction rating is just a totally subjective rating of how much fun this has been. And am I enjoying the ride even when it’s hard?”—RM

“I have a pivot table in my budget projections for my revenue projections that splits out the mix of hard stuff versus easy stuff.”—JS

“If it’s a tactic and it’s been six months, that’s a reasonable amount of time to decide it’s working or it’s not working.”—RM

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Recent Episodes:

April 22, 2024

It’s A Wrap!

We have a BIG announcement wrapped in a short episode of The Business of Authority. If you’re a fan, you’ll definitely want to tune in. We talk about where we’re taking the show and how your feedback will impact our next steps.

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April 15, 2024

April Dunford – Obviously Awesome REPLAY

When I started reading April Dunford’s book, I couldn’t wait till we had her on the show. In Obviously Awesome, she simply yet powerfully explains the importance of positioning and how to do it. She’s no less fabulous on the show—she not only clarified what positioning is and why it’s important, but she also shared her own journey to her current positioning and niche (hint: it’s wildly successful).

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April 08, 2024

The Passion Economy with Adam Davidson REPLAY

You may have heard our guest Adam Davidson on NPR (he co-founded their Planet Money podcast), but his—well, passion—is what he calls “The Passion Economy”. He makes the case—including some mesmerizing stories—that we can create deeply impactful, financially successful businesses from our deepest talents and passions.

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April 01, 2024

In Defense of Repetition

How do you get better at anything? You practice. LeBron shoots free throws—Gaga sings scales. Consulting and advisory is no different. Upping your game requires embracing repetition— continually practicing all the elements of your craft and the business skills you need to flourish

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March 25, 2024

Genius Zone vs. Productivity

When Louis Grenier of Everyone Hates Marketers called out working in your genius zone as a recipe for burn-out, well, Jonathan and I had to push back. We argue that working in your genius zone is not about being “hyper-ultra-mega productive”, but about working in flow state

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March 18, 2024

The Pros And Cons Of An Application Process

Have you considered adding an application process for your service(s), but weren’t sure whether it would help or hurt? Jonathan and I have both used applications for different programs and purposes and we dive into how to make them work for you

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