Perspective Meets Mindset

In our last TBOA episode on working in your genius zone, we briefly touched on how your mindset impacts your willingness to enter the upward spiral that is living and working in your genius zone.

This week we take a deeper dive into how both your mindset and perspectives play out in your business:

Why perspectives are easier to change than our mindset (and how to get help when you need it).

The one question to ask yourself if you think your mindset is getting in your way.

Six specific mindsets (and how to recognize them) that can prevent soloists from breaking through to high-end revenue combined with the free time to enjoy it.

Crossing the line from being tentative to charging premium prices because you are confident in your transformations and your business.

The links between your mindset and your confidence in making bets inside your business.

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Recent Episodes:

April 22, 2024

It’s A Wrap!

We have a BIG announcement wrapped in a short episode of The Business of Authority. If you’re a fan, you’ll definitely want to tune in. We talk about where we’re taking the show and how your feedback will impact our next steps.

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April 15, 2024

April Dunford – Obviously Awesome REPLAY

When I started reading April Dunford’s book, I couldn’t wait till we had her on the show. In Obviously Awesome, she simply yet powerfully explains the importance of positioning and how to do it. She’s no less fabulous on the show—she not only clarified what positioning is and why it’s important, but she also shared her own journey to her current positioning and niche (hint: it’s wildly successful).

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April 08, 2024

The Passion Economy with Adam Davidson REPLAY

You may have heard our guest Adam Davidson on NPR (he co-founded their Planet Money podcast), but his—well, passion—is what he calls “The Passion Economy”. He makes the case—including some mesmerizing stories—that we can create deeply impactful, financially successful businesses from our deepest talents and passions.

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April 01, 2024

In Defense of Repetition

How do you get better at anything? You practice. LeBron shoots free throws—Gaga sings scales. Consulting and advisory is no different. Upping your game requires embracing repetition— continually practicing all the elements of your craft and the business skills you need to flourish

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March 25, 2024

Genius Zone vs. Productivity

When Louis Grenier of Everyone Hates Marketers called out working in your genius zone as a recipe for burn-out, well, Jonathan and I had to push back. We argue that working in your genius zone is not about being “hyper-ultra-mega productive”, but about working in flow state

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March 18, 2024

The Pros And Cons Of An Application Process

Have you considered adding an application process for your service(s), but weren’t sure whether it would help or hurt? Jonathan and I have both used applications for different programs and purposes and we dive into how to make them work for you

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