Why parachute through the ceiling when you can walk through the door?
So asked one of the lesser Mad Men of Peggy Olson when she kept coming back to rework a creative concept after he—her boss—had approved an earlier version.
But she wouldn’t—or couldn’t—quit, even after her fellow copywriters told her to can it.
Waste of time—or pathway to genius? Continue reading
My husband LOVES Disneyland.
We live an hour away, so we’ve gone many times since moving to Southern California. But this visit was extra-special.
We stopped in the store on the way in to buy him a Mickey shirt and the clerk asked “Are you celebrating a special occasion?”
We walked out with a giant button that said “Happy Birthday Harvey”, which my 5-year old wrapped in an adult body was pleased to wear with pride. Continue reading
My friend “Kate” asked me to a business lunch to meet her friend “Molly”, who had just started a venture capital fund and was looking to grow.
Kate is one of the savviest people I know and has a great track record for making connections—and Molly sounded like a powerhouse—so of course I agreed.
We were nearing the end of the lunch when it happened. Continue reading
There is something about finishing what we start that feeds us.
It’s a lifecycle—with a beginning, middle and end. If you work on projects, this is a natural way of life.
This week, I’m awash in the glow that comes from completing a loooong client project. One that started with a germ of an idea and is now launching fully formed (and may I say visually and strategically stunning?)
When I was in a big firm and we completed a months-long project, it always came with huge relief (“Hey, we pulled this off—woo hoo”). And then, usually by Day 2, anxiety would creep in. Because the aftermath of a big project was always—silence. And in the silence comes the fear. Continue reading
How do you take your work to a new place—not just up a notch, but to a whole new galaxy?
There is a thing that brilliant creatives do—they push their work not just to the edge, but over the edge. And then they pull it back. Here’s how you can do it too… Continue reading
This article extolling the virtues of a 40-hanger closet spoke to me and I’ve hung onto it.
I haven’t quite pared down to a 40-hanger closet, but keeping just the timeless essentials resonates. With the notable exceptions of my shoes and kitchen gadgets, I live pretty lightly (on purpose). When each object is essential—and much loved—it takes on importance and meaning.
Which brings me to Spring.
Glorious, alive, sparkling Spring. When we refresh and renew, paring down to what really matters. Why restrict it to houses and gardens? It’s the perfect time to hit the REFRESH button on our work lives… Continue reading
The right books at the right time change you.
They make you think—or stop thinking and start feeling. They take you places you didn’t know were on your itinerary.
There is no over-estimating the power of a perfectly-timed read.
So here are my Top 10 all-time business-ey books—each hit me over the head at exactly the right time and my hope is they may do the same for you. Continue reading
Has your personality been sucked out of your brand?
That would be a damned shame because personality—when it’s real and genuine and serves your clients—is going to draw the right people to you like lightning. Here’s how to get it back… Continue reading
There is a dirty little secret nobody tells you when you start your own business.
You have to fight for your brand.
You are the chief warrior—the hero—for the promises you make.
Which means you decide when to lead, when to fight and when to rest for a new day. The sage chooses his/her battles carefully… Continue reading
It was a casual Saturday and I was wearing one of my go-to errand outfits. The only thing I’d done differently was to grab a tube of hot pink lipstick.
All day long I raked in the compliments. Seriously? Over a swipe of new lipstick?
That lipstick was a lift: a small and inexpensive—yet highly visible—refresh.
And isn’t that exactly what our brands—personal and otherwise—need from time to time? Continue reading