If you’re jonesing to be more than just an average player in financial advisory, consulting or coaching, you no longer have a choice.
It’s not a question of SHOULD you niche, but how.
Think about it.
You’re not a financial advisor. You partner with women who run service businesses in NYC to build their wealth. Continue reading
Like you, every year I take a good look at my business and ask myself some key questions:
How did I do this year? (I measure this financially and qualitatively.)
What clients and projects would I like to duplicate ten times over? Are there any relationships I need to shift to make them work better? Continue reading
Last week I discovered we’d been invaded by stealthy killer moths.
The nasty little beasts ate their way through my (I thought) carefully stored wools and cashmeres—and even had the audacity to nibble on my favorite 1920’s vintage silk scarf.
At first, I thought it was confined to my closet. And then we discovered them in my husband’s closet. And the coat closet. And finally, nestled in with the linens. Continue reading
You’re building your tribe. Translating what makes you flesh-and-blood compelling into digital form. Your website. Social media. E-marketing.
When you’re on the receiving end you know it—viscerally. The hairs on the back of your neck stand up when you encounter someone preaching what you need to hear. Or you compulsively read and watch everything on their site because you just can’t get enough. And then you share it because it’s just too good to keep to yourself. Continue reading
Your plans for the New Year are rolling along. You’re full of energy, excitedly engulfed in playing out your vision and plans.
You’ve made the Shonda Rhimes decision —that this will be your year of saying yes to the things that scare you.
And then comes the inevitable. The tugs at your focus—the time-stealers that exert sometimes not-so-subtle pressure to change your priorities. Continue reading
We are hard-wired to believe bigger is better.
Especially when it comes to building an audience for our work.
100,000 Twitter followers or an email list north of 20,000 feels much more impressive than a few hundred believers in your tribe.
But here’s the thing.
Sometimes, smaller—think exquisite jewel box—beats big. Continue reading
As you speed off to spend your holidays with loved ones (or hunker down for a quiet respite), please take with you my fondest wishes for your holiday and New Year….
Wisdom. Continue reading
We all know the publishing world has changed forever.
The author most likely to snag a publishing deal is the one who already has a name brand and an outsized platform.
So what does that mean for YOU?
Digital baby. Continue reading
Whether you’re happily contemplating boosting your fees or dragging your feet knowing it’s time to make a change, this post is for you.
First things first: let’s put fee-raising in the proper context.
The true value of your services is in the RESULTS you achieve for your clients. Translation: it doesn’t matter what the market rate is for what you’re doing—if you can’t make the magic happen, you’re going to struggle building a thriving, profitable business. Continue reading
Sometimes you meet a real-life hero and something shifts inside you.
They inspire you to do more. To be more. To have confidence and courage in your own path.
Such a woman is Neema Namadamu.
Because if Neema could do even a handful of the dozens of amazing things she has accomplished—so can we. And as we head into the holiday season, I want you to know more about her. Continue reading